What VCs look for during "due diligence"
According to David Hornik, a partner at August Capital, if a VC is engaged in due diligence on a company, it means that the VC finds something sufficiently compelling about the business proposition that he or she views it as "worthy of further investigation". While the specific business being investigated will dictate where a VC puts emphasis in the diligence process, the information reviewed is generally the same stuff across businesses and among investors, he says in his posting at VentureBlog and goes on describe the typical categories that VCs investigate.
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